Sharon Annette
Global Commerce Capabilities Director, HEINEKEN | Driving Business Transformation
As Global Commerce Capabilities Director at HEINEKEN, Sharon Annette leads the company's worldwide business transformation initiatives.
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As Global Commerce Capabilities Director at HEINEKEN, Sharon Annette leads the company's worldwide business transformation initiatives. With over 15 years of experience in commerce and operations, she has pioneered innovative strategies to enhance customer experience and drive business growth.
Annette's data-driven approach to problem-solving has delivered measurable results, including record-breaking sales and improved operational efficiency. Her keynotes provide executives with actionable frameworks for navigating the rapidly evolving global marketplace.
Sharon Annette at Cannes Lions 2025
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